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Madame Digests –October 2021

September 29th 2021

by Aude Camus
Marks & Spencer brings Picard’s gourmet French frozen delights to Hong Kong

Madame Digests –October 2021
Ask any French person you know if they ever heard of Picard. I bet they’ll tell you not only that they know the brand but also that they love it. Because yes, Picard is our dirty little secret: a frozen food chain that also happens to be one of French people’s favourite international brands along the such as IKEA, Amazon, Apple and Sephora. 
So what is it about Picard that makes us, people known for being so specific about their food, visit the stores on a weekly (when not daily) basis? Well, as Parisian and snobbish as it will probably sound, Picard isn’t just any frozen food brand, it is the brand that has succeeded in freezing, and encapsulating, the French diet. What are the most famous French ingredients and/or dishes you can think ok? Croissant, baguette, quiche, duck confit, gratin dauphinois, macaron, tarte tatin … name it, Picard has it. You’ll also find frozen herbs, finely diced and ready to use, and a whole range of frozen veggies and fruits to add to your recipes, making your life easier. Because that’s what Picard is all about, making your life easier without compromising on the taste. Wanna hear another little secret: if you are invited to a dinner party in France and the hostess serves canapes, petits fours and mini croque-monsieur for “l’aperitif”, chances are great it’s all from Picard and served to you straight from the oven.
The great news is, Picard is now making its debuts in Hong Kong with a selection of close to 100 products available at Marks & Spencer Cityplaza and Marks & Spencer Queen’s Road Central. Bon appétit!
Shop second-hand designer clothes for a good cause at SOLIDRESSING pop-up

Madame Digests –October 2021
An annual two-day pop-up sale with proceeds going to charity, for education of the underprivileged children in Nepal and Hong Kong, SOLIDRESSING is back this month. A great opportunity to shop good-as-new or gently-used women, mean and childrenswear at highly discounted price while supporting a good cause. After scoring the perfect red suede jacket from Maje, at only HKD 200 last year, I can personally testify you SOLIDRESSING is a must-go for all the fashion, and eco-fashion, lovers out there.
Sunday 10 October and Monday 11 October
OnTheList, Printing House, 6 Duddell St, Central

The Dream Lifestyle pop-up by Home Rituals invites you to explore self-care

Madame Digests –October 2021
Curated by Home Rituals, a trio of Hong Kong brands – SoL, Baea, Bodha – championing the art of self-awareness and feeling cosy at home with sustainability in mind, the Dream Lifestyle pop-up takes over Asaya Gallery at Rosewood Hong Kong. “What really excites us about our collaboration with Asaya is the opportunity to present a holistic experience, showing how what you wear, what you sleep on and the meaningful objects that you surround yourself with, can all contribute to recapturing the sleep of your childhood, elevate your well-being and become a way of life” says Lois Tien, co-founder of Home Rituals. A great opportunity to stock on thoughtful homewares and personal wellbeing accessories including Baea’s “Asaya Rock”, an exclusive variation on Baea’s rock bedding range made from 100% organic cotton, and SoL’s French linen collection of contemporary robes. Because let’s face it, spending more time at home is here to stay.
Until 31 October
Asaya, 6/F, Rosewood Hong Kong, Vicotira Dockside, 18 Salisbury Road – Tsim Sha Tsui



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