By Natasha 
   
 When you look in the mirror do you see time passing on your skin ? No need to list out the flaws, let’s just say you know your skin has lost its past youth ! And what if like so many other women living in big cities like Hong Kong, your skin was really suffering from city syndrome: our skin is constantly exposed to pollution, stress, all sorts of radicals, jet lag…. sound familiar? 
   
 Unfortunately these « aggressions » don’t just disappear the minute you get home.  Fast pace lifestyles drain our skin’s capacity to naturally regenerate, taking with it its youth.  Even a good night’s sleep isn’t enough to help it recuperate anymore. It’s time to act! 
   
 HELENA RUBINSTEIN has developed a line with vegetal stem cells from “Power” plants. These incredible plants can survive in the harshest of ever-changing environments. Their properties are so exceptional that NASA has dedicated a special research department just for them! HELENA RUBINSTEIN draws on this technology in their ultra efficient line: POWERCELL. Long live GREEN POWER! 
   
 The super star products of the range include the POWERCELL Youth Grafter day and night serums, both charged in active vegetal stem cells from two super plants: Oceanic Crista for its protection, repair et regeneration properties, and Sea-holly for its radical fighting action and its anti-oxidant properties. These two “power” plants help combat city syndrome and the usual suspects: stress, UVA, pollution, aircon, light etc.…  and should be plenty to give you back a good daily dose of youth. 
   
 Don’t wait another minute and get yourself to a HELENA RUBINSTEIN boutique or counter to test the whole POWERCELL line, and see first hand just how great it is. In no time your skin will look radiant again, feeling smoother and rejuvenated, just like that! 
   
 HELENA RUBINSTEIN Beauty Lounge 
 ELEMENTS Shop 2109, +852 2196-8271 
 
 HR-LACLINIC Counter 
 Lane Crawford (Canton Road), +852 2314-1059 
 
  HELENA RUBINSTEIN Counter      
 Lane Crawford (Times Square), +852 2115-9692 
 Lane Crawford (ifc), +852 2110-4506 
 SOGO (Causeway Bay), +852 2831-4674 
 SOGO (Tsim Sha Tsui), +852 3911-1649 
 Harvey Nichols Beauty Bazaar (The One), +852 3906-2330 
 Harvey Nichols Pacific Place, +852 3968-2521 
 New Yaohan (Macau), +853 2872-8174 
   
 Follow Helena Rubinstein: 
 Website: http://www.helenarubinstein-powercellyouthgrafter.com/ 
 Facebook: https://www.facebook.com/HelenaRubinsteinHK 
                 
Partner News : Fight cellular burnout with HELENA RUBINSTEIN !
March 11th 2015
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